The Platform

Six systems working for you. One platform.

AI agents are evaluating your product right now — comparing you to competitors and forming recommendations that millions of users will see. We give you visibility into that process and the tools to shape the outcome.

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The invisible evaluation

Six major AI platforms. Each looks for different signals.

Each forms its own recommendation. Most businesses have no visibility into this process — and no way to influence the outcome. 40+ more agents and growing.

ChatGPT

Browses your site, checks product data, and enables one-click checkout for 84M+ weekly shopping queries.

Claude

Synthesizes your documentation into competitive comparisons. Values honesty — catches inflated claims.

Perplexity

Indexes your content at crawl time. 92% of prompts trigger shopping results. Citation-worthy content wins.

Gemini

Evaluates structured data first, with 2–3× weight. Powers Google's AI shopping experiences.

Copilot

Accesses catalog APIs directly. Shoppers convert 53% faster and click through at 73% higher rates.

Grok

Checks timestamps and discovery files. Recency matters — fresh, well-structured data gets more attention.

01 — See what they see

Know exactly when AI agents visit, and what they're evaluating.

Know exactly when AI agents visit, which platforms they're from, and what they're evaluating. See the questions they're asking about your product. Understand how you compare to competitors in their analysis.

  • Real-time agent traffic — see visits from ChatGPT, Claude, Perplexity, and 40+ other platforms as they happen.
  • Intent classification — understand what each agent is looking for: product info, pricing, comparisons, or trust signals.
  • Competitive visibility — track how you rank against competitors across AI platforms over time.
  • Works across 40+ agents — even the ones that don't announce themselves.
agent_event.log EDGE · LIVE
// Agents detected at your edge
Platform Looking at Intent Latency
// Human visitors? Zero impact.
02 — What agents receive from your store
Before

How agents see you now.

An AI agent lands on your PDP. It sees a shell of divs and JS-rendered prices. It can't resolve sizing. It can't confirm stock. It cites a competitor.

JSON-LD

A product graph that mirrors your prose.

Agents find an unambiguous product graph the instant they arrive. Price, availability, inventory, ratings — resolvable, not guessed. Gemini and Claude treat matching JSON-LD as ground truth.

ACP

ACP manifest with catalog and checkout.

A well-known Agentic Commerce Protocol manifest tells every agent where the catalog lives, where checkout happens, and what intelligence rides along with each product.

UCP

One manifest. Every shopping agent.

The Unified Commerce Protocol shape is read identically by ChatGPT, Copilot, Google AI, and Perplexity. No per-platform adapter, no drift across surfaces.

/agent/*

Typed routes that carry real intent.

First-class endpoints your customer's agent can reach directly — summary, query, product, compare — with cacheable JSON and typed errors. Each one carries the signal of what other agents have asked here.

MCP

Claude-native tool calling over your catalog.

Search, availability, comparison, checkout, returns policy — exposed as MCP tools. Structured calls and deterministic results. Roughly 99% reliable versus 60–80% for visual computer-use agents.

● unstructured ● structured · 100% 
// agent attempts to parse product
UnresolvedError: price=null, stock=?, variants=unreadable

<div class="prod-wrap">
  <div class="hero-img" data-src="…"></div>
  <h1 class="t">Trail Runner</h1>
  <span class="p" data-price></span>
  <div class="variants js-hydrate"></div>
</div>
→ agent recommends competitor.
application/ld+json · embedded in /products/{slug}
{
" @context ": "schema.org"
" @type ": "Product"
" name ": "Trail Runner Pro"
" sku ": "TRP-2E-US11"
" offers.price ": "184.00 USD"
" offers.availability ": "InStock"
" offers.inventoryLevel ": "14"
" aggregateRating ": { value: 4.8, count: 127 }
" potentialAction ": SearchAction → /agent/query
}
GET /.well-known/acp/manifest.json
{
" version ": "1.0"
" catalog_endpoint ": "/agent/acp/catalog"
" checkout_endpoint ": "/agent/acp/checkout"
" returns_endpoint ": "/agent/acp/returns"
" product_schema ": { …intelligence }
}
catalogcheckoutreturnsintelligence
GET /.well-known/ucp/manifest.json
{
" version ": "1.0"
" products_feed ": "/agent/ucp/products"
" platforms ": ["chatgpt","copilot","google_ai","perplexity"]
}
chatgptcopilotgoogle_aiperplexity
agent_routes · cacheable JSON
GET /agent → directory
GET /agent/summary → executive summary
GET /agent/query?q= → universal query
GET /agent/product/{slug} → typed product
GET /agent/compare?vs= → comparison
live signal "9 agents asked about this product this week."
mcp.tools · /mcp
search_products Catalog search with filters
get_availability Live stock by SKU and variant
compare_products Side-by-side spec comparison
create_checkout Build an agent-verified cart
get_returns_policy Structured return terms
03 — Get better every day

Your content improves automatically. Your advantage compounds.

Every agent interaction teaches us something. Which descriptions lead to recommendations. Which positioning wins comparisons. Which trust signals matter most on each platform.

47%
higher recommendation rates
34%
content effectiveness gain
The compounding loop
Agent visits your site
↓
Optimized content served
↓
Signals collected & analyzed
↓
Better variants selected
↓
Higher recommendation rate ↑
04 — Let agents shop your store

Inception Points give agents structured access to your catalog.

inception_point.log 12 matched · 38ms
QUERY swimwear · family · under $100
// highlighted fields match the agent's filter — every other key is still indexed.

AI agents carry context from every conversation — vacation plans, family size, budget constraints. Inception Points give them structured access to your catalog so they can browse, filter, and recommend like a personal shopper who knows your inventory and the customer.

  • Auto-generated from your catalog
    Connect your store and we create 12–20 structured Inception Points automatically. Products, deals, reviews, categories — your entire catalog becomes agent-navigable in minutes.
  • Browsable and filterable
    Agents filter by category, price, availability, audience. Like a shopper on your site, but with context from every other conversation they've had with the customer.
  • AI-written enrichment
    Each Inception Point gets intro, tips, recommendations, FAQ, and honest limitations — written by Claude in your brand voice. The nuance a personal shopper would know.
  • Health scores
    A 0–100 readiness score across freshness, enrichment, performance, and configuration. Know at a glance which parts of your catalog are ready to convert.
The honesty advantage

Agents reward honest data. Claude catches cherry-picked comparisons. Gemini discards conflicting information. Copilot treats stated limitations as a trust signal. Complete, accurate information converts better than optimistic marketing copy.

05 — From recommendation to transaction

When agents are ready to convert, make sure your site is ready too.

AI agents don't just browse anymore. ChatGPT Operator clicks through checkouts. Gemini Mariner fills out forms. Perplexity Comet completes signups. When agents are ready to convert, make sure your site is ready too.

  • Express flows
    Agent-optimized forms with 44px+ targets, autocomplete, and workflow annotations. Complete in 1–2 steps instead of 5–10.
  • MCP Server
    Claude calls your tools directly via structured API. 99% reliable. 10–100× faster than visual automation.
  • Takeover score
    Know exactly where agents get stuck on your site. CAPTCHA, passwords, 2FA, overlays — we score the friction and show you how to fix it.
  • Verified billing
    Only pay for cryptographically verified conversions. No guessing, no false positives.
Visual CUA · 60–80% reliability
Agent opens browser. Navigates to form. Tries to click tiny buttons. Fails on CAPTCHA. Retries. Types in wrong field. Takes 30–120 seconds. Sometimes works.
Express Flow + MCP · 99% reliability
Agent calls structured tool. Validates input. Submits in 1–2 seconds. Cryptographically verified. Fully billable. Done.
Turnkey, not DIY

This is not a framework. It works the moment you deploy it.

5 min

Shopify

App install. Zero code.
10 min

Vercel

One middleware. Deploy.
10 min

Cloudflare

Edge-native. Zero origin changes.
15 min

Any Platform

DNS proxy or script tag.
Commerce intelligence

Real-time commerce data at the edge.

Connect your commerce platform in minutes. Your product catalog, pricing, and inventory sync automatically — and AI agents always see your latest data, served from the edge.

Shopify
OAuth · 2 min setup
BigCommerce
OAuth · Multi-storefront
Salesforce
SFCC · Enterprise
Adobe
Magento 2 · I/O Events
WooCommerce
REST API · 4.5M stores
Freshness tiering
Standard Included

Full catalog sync every 15 minutes. Webhook updates within 30 seconds.

Pro Popular

Sync every 5 minutes. Webhook latency under 10 seconds. Up to 5 connectors.

Enterprise Custom

Real-time sync every minute. Sub-2-second webhook processing. Unlimited connectors.

What makes this different

Three things competitors can't match.

Every platform, not just one

We optimize for all seven major AI platforms. Each gets content formatted for how it evaluates — because ChatGPT, Claude, and Gemini all look for different things.

Works even when agents are invisible

Some agents don't announce themselves. Our always-on layer ensures your data is structured for any agent, identified or not. No visit goes unoptimized.

Gets smarter automatically

Static content decays. Our platform learns from every interaction — which descriptions work, which positioning wins, which signals matter. Your advantage compounds.

From signal to sale

See how AI agents see your product.

Get your free AI visibility score. Understand where you stand — and what you can improve.

Get Started FreeTalk to Sales →

inceptionagents.com